Panasonic Renews Commitment To Technics At CES 2016
Miss that warm sound? Panasonic hears you.
Recommendations are independently chosen by Reviewed’s editors. Purchases you make through our links may earn us a commission.
At its CES 2016 press conference, Panasonic reconfirmed its commitment to the storied Technics brand. In fact Julie Bauer, President of Panasonic Consumer Electronics North America, spent a big chunk of her stage time on old and new Technics products.
"Renewed consumer interest in vinyl records has created a 'vinyl revival,'" said Bauer, "and with it comes the need for a next generation of the Hi-Fi turntable."
Panasonic previously unveiled its Ottava SC-C500 Hi-Fi system and HD10 high-res headphones at IFA 2015. The headphones feature 50mm HD driver units for excellent bass reproduction.
With year-after-year growth of vinyl sales, Panasonic is tapping into a consumer base that's willing to spend extra for a "warm" sound. Old-school audiophiles shouldn't fear the Japanese tech giant retiring the brand for a second time. Technics went on a five-year hiatus in 2010, but now the brand's back on tour.
Get Reviewed email alerts.
Sign up for our newsletter to get real advice from real experts.