Cameras

Kodak’s Perez and Motorola’s Zander Speak on Kodak-Motorola Camera Phones at Kodak Press Conference

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Las Vegas, Nevada, January 6, 2006 – At this afternoon’s Kodak press conference, CEO Antonio Perez sought to continue the momentum from the well-received announcement of a Kodak and Motorola collaboration to make the first quality camera phone with Kodak image system quality and capabilities..

Perez called Motorola’s Chairman Ed Zander to the stand to share the spotlight with him in the middle of the Kodak press conference, as he spoke again of the new ten-year partnership between the two companies. The deal will include a share of intellectual property among Research and Development departments in each company: software from Kodak, and hardware capabilities and communications from Motorola.

The two CEOs appeared giddy over the deal, and with good cause. The announcement was well received at the CES convention earlier in the week, as such a camera phone would provide a huge market potential, if the actual 2-in-1 device imagined could perform both functions well. A camera phone that functions as simply and with the image quality of the consumer-loved Kodak EasyShare cameras would ideally become a highly favored competitor within the novice point-and-shoot camera market.

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Motorola Chairman Zander, laughing and obviously speaking off-the-cuff before he rushed off stage, said that he seeks to "unlock pictures from cameras" around the world of which he believed there were "1 billion? 2 billion? 14 billion?" held hostage and offer consumers the opportunity to go from "cool devices to cool experiences." An amused Perez was more collected and on point as he reiterated Kodak’s excitement with bringing quality images with greater mobility to consumers.

Kodak’s current EasyShare software enables users to capture, organize, print, and digitally share images (both online and with multiple devices) all with the touch of a button. The EasyShare-one camera even incorporates WiFi communication. Motorola is the #2 phone manufacturer in the world.