Leica Extends M Lens Promotion

February 23, 2007 – German manufacturer Leica announced yesterday that the company is extending their 6-Bit Coding Promotion until June 30, 2007, allowing M lens owners to save up to $125 on their purchase of the newly coded lenses.

Compatible with Leica digital and analog camera bodies dating back until 1954, the new M lenses feature a 6-bit coded bayonet ring. For users who opt to make the upgrade, Leica will provide customers with two free vouchers that are worth $125 cash back.

Leica customers must submit a registration form 30 days after purchase for any lenses bought between Oct. 1, 2006 and June 30, 2007. Leica customers can find more information about the 6-Bit Coding Promotion at http://www.leica-camera.us/news/news/1/4772.html.