Amazon's Prime Day has become one of the biggest online shopping days of the year. Often billed as "Black Friday in July," Prime Day this year runs from 3PM EST July 16th through 3AM EST on July 18th.
One catch? It's exclusive for Prime Members. You can sign up for a trial of Amazon Prime right here. There are plenty of perks. The short version? You're paying an annual fee for free two-day shipping, discounts at Whole Foods, streaming video, and these Prime Day deals.
During Prime Day, Reviewed will have your back with coverage of all the best deals, but we'll also dive into the weirdest discounts, what we're spending our money on, and whether the most popular deals of the day were worth it in the end.
As in past years, USA Today has tapped us to handle its deal coverage, and you can keep up with all the best deals for Prime Day 2018 right here. We'll be updating that page live throughout Prime Day, featuring only the truly great deals—and specifically highlighting those products we have tested and trust.
For more on Prime Day 2018, check out all of Reviewed's coverage so far: