It's new. It's shiny. It's calling to you.
The new "jet black" variant of the iPhone 7 is sure to please the droves of iPhone users who were clamoring for Apple to revisit an all-black smartphone outfit, and even if it was never your smartphone color of choice, it's tough to deny the appeal of its mesmerizing, glossy finish.
But before you reach for your credit card to pre-order it, there's a couple of things you should know about the iPhone 7 and the iPhone 7 Plus's jet black model.
The jet black iPhone 7 is susceptible to "micro-abrasions"
Buried on the bottom of the official iPhone 7 page on Apple's website is a wall of legal notes, disclaimers, and all-around what-have-yous concerning the iPhone 7.
If you're anything like me, your eyes probably glazed over at the sight of all these seemingly unimportant words; after lifetimes of having stuff sold to us, we've basically been trained to ignore fine print.
But if you look a little closer, you'll notice something interesting buried in the middle of all the legal mumbo-jumbo:
The high-gloss finish of the jet black iPhone 7 is achieved through a precision nine-step anodization and polishing process. Its surface is equally as hard as other anodized Apple products; however, its high shine may show fine micro-abrasions with use. If you are concerned about this, we suggest you use one of the many cases available to protect your iPhone.
So, the jet black variant's shiny finish is highly susceptible to what Apple is carefully referring to as "micro-abrasions," and the best way to protect it is to cover it up with a case. Problem solved—except now no one gets to appreciate the glossy finish that attracted you to the iPhone 7 in the first place.
Covering your phone up with a case is a common practice, but there are plenty of us that still risk going case-less for the sake of appreciating our phone's design. In fact, the way a smartphone looks and feels outside of a case is one of the most important things I consider when the time comes for me to shop for a new one.
I have to imagine that a good portion of prospective iPhone 7 adopters are the same way, which is what attracts them to the jet black version to begin with.
The jet black iPhone 7 is not available in 32GB
If you were planning on buying a 32GB base model of the iPhone 7 in jet black, you're out of luck—Apple will not be selling jet black iPhones in anything less than 128GB models.
We're stoked to see Apple finally ditch the headache-inducing 16GB models, but it's understandable to feel like the wind's been taken out of your sails if you had your heart set on an iPhone 7 that was both jet black and $649.