Credit:
Reviewed / Jackson Ruckar
The Best Drugstore Mascara of 2026
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Credit:
Reviewed / Jackson Ruckar
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Reviewed's mission is to help you buy the best stuff and get the most out of what you already own. Our team of product experts thoroughly vet every product we recommend to help you cut through the clutter and find what you need.
Learn more about our product testing
Milani Highly Rated 10-in-1 Volume Mascara
This is a supremely easy-to-apply mascara that adds dramatic length and volume, plus stays put for more than 12 hours at a time. Read More
Pros
- Goes on smooth
- Doesn’t clump
- Only needs a single coat
- Easy to remove
Cons
- Comes off with water and rubbing
Almay Thickening Mascara
Housed in a slim tube that's easy to wield, this mascara offers impressively longer, thicker-looking lashes in one coat. Read More
Pros
- Smooth formula
- Only requires one coat
- Easy to hold
Cons
- Not at all waterproof
Rimmel Lash Accelerator Mascara
Though not the “instant wow” the package claims, two coats of this mascara will leave you with beautiful, long, full lashes. Read More
Pros
- Doesn’t clump
- Easy to hold
Cons
- Takes a few minutes to dry
- Not at all waterproof
Covergirl Lash Blast Volume Mascara
A reliable mascara that goes on smooth, with noticeable results in just one coat. Read More
Pros
- Applies smoothly
- Only need one coat
- No smudging or flaking
Cons
- A stubby wand that requires precision
Joah Lash Uprising Mascara
Though it requires two coats, the extra step pays off. This “conditioning” formula delivers staggeringly beautiful long, lush lashes. Read More
Pros
- Lightweight
- Doesn’t clump
- Lengthens effectively
Cons
- Requires two coats
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Milani Highly Rated 10-in-1 Volume Mascara
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How We Tested
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What You Should Know About Drugstore Mascara
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Other Drugstore Mascara We Tested
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There’s a real benefit to being able to get everything you need—groceries, toiletries, and even makeup—all in one spot. And, when it comes to makeup, you don’t have to sacrifice on quality for the benefit of one-stop shopping. We tested 20 of the most highly rated drugstore mascaras, over two rounds of testing, to help you find hidden gems without breaking the bank.
While most impressed us, and our former best overall Covergirl LashBlast Volume(available at Amazon) held its own in our second round of testing, we've crowned a new drugstore mascara winner: Milani Highly Rated (available at Amazon) , which glides on as smoothly as can be, adds volume and length with just one coat, and doesn't flake or smudge throughout the day.
(And if waterproof mascara is what you’re after, we have a roundup of the best of high-end and drugstore ones.)
The Milani Highly Rated 10-in-1 Volume Mascara (on the model's right eye) is our Best Overall because it offers darker, longer lashes in just one coat.
How We Tested
The Tester
I'm Brigitt Earley. Having worked as a lifestyle writer and editor for more than 10 years, I have extensive experience testing beauty products. I am also an expectant mom with two very busy toddlers, so I need a product that delivers great, long-lasting results with minimal effort and a reasonable price tag.
The Tests
Tests show you don’t need a fancy wand shape to achieve a flawless finish.
We scoured best-seller lists across retailers, beauty blogs, social media, and other best-of lists to find the top drugstore mascaras on the market, all with price tags below $17. Then, we glammed it up, pitting the top-rated brands against one another to find a winner.
Like a lot of beauty products, what makes a good mascara is rather subjective, depending on what your goals are: Do you want a dramatic look? A smooth application? Something that'll stay put no matter what?
That said, many of the products I tested held their own in all of the most important areas: ease of application, end result (how it lengthened, curled, and added volume), longevity, and ease of removal. In fact, I walked away from this series of tests wondering why I have spent $24 on the Make Up For Ever Smoky Stretch Lengthening and Defining Mascara, a high-end product, when, as I learned, the majority of the drugstore versions are just as effective.
I tested the mascara the same way you might: I applied the product during my normally frenzied morning rush, wore each one all day (about 12 hours) without touching up, and removed the mascara with StriVectin Multi-Action Bi-Phase R&R eye makeup remover before bed.
Unlike the way you might test, though, I also teamed up with Reviewed’s senior scientist to score and weigh results on a scientifically calibrated rubric. I also swatched each mascara on my arm to measure drying time and execute durability tests.
But to find which drugstore mascara really is best, I answered questions like:
Application: Does the wand hold enough mascara to easily apply it in one stroke? Does the mascara go on smoothly? How well does the product separate lashes? How many coats do you need to apply for the optimal dramatic look?
Wear: Does the mascara achieve its stated claim? Does the mascara flake, transfer, or smudge throughout the day? How well do the lashes hold a curl with the mascara? Compared to a fresh application, how does the mascara look at the end of the day?
When I ran the results from each test through the scoring rubric, the results weren’t surprising. The scoring reflected my instincts during testing: The majority of these drugstore mascaras work fine and are perfectly suitable products, with less than a half-point margin between the highest-scoring product and the lowest-scoring product.
What You Should Know About Drugstore Mascara
Like a lot of beauty products, what makes a good mascara is rather subjective, depending on what your goals are: Do you want a dramatic look? A smooth application? Or maybe you care more about staying power?
Our tests show it’s hard to go wrong with a top-rated drugstore mascara, and many beauty editors and makeup artists land on these products as their go-tos for a reason. We love them especially for their low cost, as experts recommend replacing mascara every three months for both hygiene and efficacy. Still, there are a few things you should know that may influence your purchasing decision:
Wand shape: Tests show you don’t need a fancy wand shape to achieve a flawless finish. In fact, the more "unique" wand shapes felt gimmicky—they were more difficult to use and led to more mistakes and smudges during application. Stick with what you know and are comfortable with.
Performance: Though every tube of mascara tested had grand claims (10 times the volume! Eighty percent longer lashes!), I found these hard to quantify and, in many cases, there wasn’t a discernible difference among products. Instead, I recommend defaulting to a wand shape that looks familiar and is easy to maneuver, as already mentioned.
Formula: This is where I noticed the biggest discrepancy amongst mascaras tested. Is the formula gloppy and thick? Is it so dry that it crumbles when you layer on a second coat? If either answer is yes, it doesn’t matter what shape wand you have in your hands: You're going to end up with clumpy, stiff lashes and/or black pigment speckled along your under-eyes.
Removal: Though we didn’t test anything specifically billed as waterproof mascara, some resisted water better than others. When I submerged my face, some mascaras' formula came off upon contact with warm water, but others didn’t come off unless rubbed a bit—a hassle you might expect of a waterproof formula and not ideal for sensitive eyes. It’s interesting to note that didn’t seem to have any bearing on whether the makeup smudged, flaked, or transferred throughout the day. It did, however, mean some makeup was harder to remove at the end of the day—a deciding factor for some.
Other Drugstore Mascara We Tested
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Meet the tester
Brigitt Earley is a freelance writer and editor based in NJ. Her work has appeared in a number of lifestyle publications, including Real Simple and Apartment Therapy. She’s a new mom, runs an Instagram account full of the most delicious food she can find, and loves to hate a good barre class.
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